SPEAKING WITH WRIGHT, GIVES A CLEAR INSIGHT AS TO WHERE HIS PASSION LIES & WHY HE DOES WHAT HE DOES. CONSTANTLY TRYING TO COME UP WITH NEW, FUN WAYS TO SHOW LOVE TO HIS COMMUNITY, WRIGHT HAS BUILT UP A DECENT NUMBER OF SUPPORTERS THAT HAVE BEEN FOLLOWING HIM SINCE DAY 1. THIS OFCOURSE IS NO COINCDENCE. EACH DAY LEADING UP TO THESE GIVEAWAYS, WRIGHT & HIS TEAM ARE OUT ON THE GROUND LEVEL GOING DOOR TO DOOR TO ACTUALLY SPEAK WITH PEOPLE IN THE COMMUNITY. ENGAGING WITH THE EXTREMELY DIVERSE POPULATION WE HAVE IN NORTHERN DELAWARE IS NO EASY TASK, OFTEN TIMES PEOPLE CAN BE RUDE OR SIMPLY DON’T HAVE TIME TO TALK. SURELY THEY DON’T REALIZE THAT THIS MAN KNOCKING ON THE DOOR ISN’T TRYING TO SELL SOLAR PANELS BUT IN FACT IS LOOKING TO PROVIDE BENEFITS & OPPORTUNITIES TO PEOPLE WHO NEED IT. THAT IS WHY, NO MATTER HOW MANY HOUSEHOLDS HE GETS TURNED DOWN FROM, MALIK PUSHES FORWARD DAY AFTER DAY TO GET THE WORD OUT. ON TOP OF ENGAGING WITH THE COMMUNITY GOING DOOR-TO-DOOR, MALIK HAS SET UP MEETINGS WITH EDUCATORS, POTENTIAL SPONSORS, HEADS OF ORGANIZATIONS, & OTHER LEADERS WHO CAN MAKE A DIFFERENCE TO PITCH HIS PROPOSAL FOR BUILDING AN INFRASTRUCTURE THAT MAKES THESE GIVEAWAYS BE ABLE TO OCCUR MORE FREQUENTLY.

BRANDON ADDRESSES THE ‘CRAB IN THE BARREL’ MENTALITY THAT A LOT OF PEOPLE IN THE AREA DESCRIBE DELAWARE TO HAVE. HE FEELS THAT ALTHOUGH SOME PEOPLE CAN JUST BE “HATERS”, THE REAL REASON FOR THE LACK OF SUPPORT IS THAT A LOT CREATORS NEGLECT TO PROVIDE ACTUAL VALUE. MOST PEOPLE ARE JUST FOCUSED ON MAKING THE MONEY & DON’T REALLY TAKE THE TIME TO CULTIVATE THEIR BRAND TO BE ABLE TO CONNECT WITH THEIR AUDIENCE. “THE THING THAT I THINK IT TAKES IN DELAWARE, IS SOMEBODY LIKE A DELAWARE FASHION ALLIANCE BE THE MIDDLEGROUND TO TAKE THE RESPONSIBILITY ON TO CREATE A PLATFORM ON A SCALE OF EXCELLENCE…” BRANDON SAYS. BUT IN ORDER TO ESTABLISH A PRODUCT OR SERVICE WHERE PEOPLE WILL ACTUALLY WANT TO SUPPORT YOU, YOU MUST FIRST FIGURE OUT HOW YOU WILL PROVIDE VALUE FOR OTHERS.